An interesting thing about e-mail is that most people expect an immediate response and a delay of even a few days usually results in an angry follow-up letter from the original sender.

We work very hard at controlling our costs at The Godin Guitar Company and our main reason for doing so is to keep the end-user prices of our products to the most affordable possible levels. If you already know something of our history then you know that we operated for about fifteen years before producing our first advertisement. We produced our first brochure about four years ago. And yet here we are currently producing more acoustic guitars than anyone in North America so it's not unreasonable for someone who is even remotely aware of our scope to expect us Absolutely, but in the meantime e-mail represents a bit of a dilemma. In order to answer our mail a person has to have some fairly impressive qualifications. Not only do